TikTok
Advertising Agency
Digipeak is a TikTok Advertising Agency that can help you create short, engaging video content that appeals to wide audiences. We are experienced in creating videos that perform well on the platform and have a team of expert advertisers. Whatever your products or services may be, get ready to multiply your conversion rates with TikTok advertising.
TALK TO A SPECIALIST GET AN OFFER NOW
5.00 (20+ Review)
Google Reviews
What is TikTok Advertising?
Currently, TikTok is one of the most fastest growing social media platforms in the world. It is expected to have 1.5 billion monthly users by 2023; that is, a 50% increase in 2023. This is a unique chance for e-commerce brands to tap into an exponentially growing, massive audience.
TikTok ads are paid promotional content located in users' feed, with the content aligning to the app’s short form video format. By utilizing in feed videos, sponsored effects, and branded hashtags, you can make these ads.
As you prepare your TikTok ad campaigns, we focus on demographics, interests, and behaviors to reach your target audience. Through TikTok ads, your business can reach TikTok’s massive and ever growing user base, and potentially boost your brand awareness, engagement, and sales.
Our Expert Advertising
Consultants Are Just One Click Away!
Start a live call with our expert advertising consultants to increase the visibility of your website!
Schedule a Live Call Now
Gen Z & Unique Sales Potential
Gen Z drives TikTok’s growth, with more than 60% of all users born after 1996. So why is this important for your e-commerce business?
Gen Z will soon make up 50% of the market. This means that ads targeting Gen Z can work wonders for your business’s sales. With Digipeak’s next-generation TikTok ads, you can ensure that your products and services leave a strong impression on new-generation users who represent a large part of the market.
How to Advertise on TikTok
Creating Your Business Account
To use TikTok Ads Manager, you need a business account on the platform. At this stage, your account must be switched from a personal account to a business account. Our experts at Digipeak will do this for you.
Connecting TikTok to Your Shopify Store
If you own a Shopify store, our team will connect this store to your TikTok account. This way, your customers can visit your store and purchase your products within seconds.
Setting Your Ad Goals
This is the most critical step in the TikTok advertising process. Our team determines your business-specific ad goals and prepares a strategic roadmap.
Analyzing Your Target Audience
When it comes to sales, knowing who you are selling to is always critical. Our advertisers create your potential customer profiles by taking into account characteristics such as the age, language, gender, and demographic structure of your target audience.
Budget Planning
Ad budget planning is a step that needs to be tailored to each business. Considering the scope and capabilities of your business, we create campaign plans that will provide maximum profit.
Creating Your Ads
At this stage, our team blends their in-depth research to start working on your ad content. TikTok ads should be engaging, aligned with the platform’s format, and conversion-oriented. Our advertisers, experienced with the TikTok algorithm, create ad content that will reach wide audiences.
Reporting
Transparent reporting is the presentation of the engagement and conversions from your TikTok ads in statistical form. This allows you to analyze the efficiency of the ads and enables our advertisers to identify which strategies generate the most conversions and will continue to do so.
How Does the Tiktok
Ads Management Process Work?
01
One-on-One Interview
02
Analysis
03
Strategy and Planning
04
Creating Creatives
05
Publication of Ads
06
Reporting (ROI etc.)
What Does the
TikTok Advertising Service Include?
In-Feed Ads
Infeed ads look exactly like native TikTok videos and appear seamlessly in a user’s content feed. Video ads or rotating ads will be at max 60 secs length and will have a call to action (CTA) that will guide the user to a landing page or app stores. In feed ads are great for gaining engagement, traffic to your website, and more conversions, since they flow naturally with the user and can cater to an audience.
TopView Ads
TopView is a premium placement option that ensures your ad is the first video shown to users on opening the TikTok app; TopView begins with a three second video before moving to an interactive in feed video experience with many interaction options like comment, share etc. and go to the brand’s profile.
The service builds this ad in a way to maximize your brand recall. TopView ads are a great way to launch new products, promote special events or make a powerful impression to a wide audience. These ads cost a little more than other types.
Branded Hashtag Ads
Hashtag ads are branded and the goal is to create a custom hashtag that gets users to engage with the hashtag, or engage with the hashtag to create user generated content (UGC) for your brand. When the user clicks on the sponsored hashtag, it takes the user to a landing page containing the brand’s videos and UGCs created by the TikTok community.
In order to create strategies for branded hashtag ads, we partner with content creators. One of the most efficient types of ads, these real user experiences videos, contribute to the most tremendous sales recorded in the company's history.
Branded Effects Ads
Brands can also utilize Branded Effects ads to allow their brand to create custom filters, lenses, or stickers users can add to their TikTok videos. In-feed ads can be boosted to get more visibility, and more engagement using these ads.
Spark Ads
With Spark ads, brands can amplify their own organic content from their TikTok account or other users' organic content with permission to promote their videos. This ad type requires us to identify your best performing content and scale that. Brands will be able to enjoy the authenticity and social impact of UGC while retaining control over ad messaging and targeting this way.
TikTok spark ads are basically in feed ads that do not in any way distract your target customers, but come as an organic part of their feed, and they can also lead your targeted traffic to your brand profile on TikTok, or to any other desired site such as an app store. The most effective use case of this ad format is for brands that want to display real user experience, build trust, and earn conversions.
E-Commerce Ads
TikTok e commerce ads are made to assist brands in increasing item revelation and deals without anyone else’s input the TikTok stage. There are video, TikTok Shop and Live Streaming features available for use with these ads. Whether you’re creating your e-commerce ads or your front page, we start by taking into account your brand image and characteristics. We use our experts to decide the marketing potential of your products, and create suitable formats for you. The type of TikTok ad that will drive sales the most is TikTok e commerce ads.
How Much Do TikTok Ads Cost?
The cost of TikTok ads depends on several factors:
Ad Format
:Costs vary depending on the placements and visibility of the Tiktok ads
.
Targeting
:
The more specific your target audience, the higher the cost to reach them.
Bidding Strategy
:
TikTok uses an auction-based system where advertisers bid against each other for ad placement. Your bidding strategy, such as cost-per-click (CPC) or cost-per-thousand-impressions (CPM), can affect the overall cost of the ads.
Competition
:
The level of competition in your industry or niche impacts the cost of your ads.
Why Choose Digipeak for Neden TikTok Advertising?
Digipeak Advertising Agency is staffed with team members that have a wide depth of knowledge and experience from all corners of the advertising spectrum, including organic and paid media. We know how to use paid ads to reach your target audience, as well as what content does well organically on TikTok. TikTok does not have a long history as social media, and thus, there are few experienced TikTok marketing agencies that can help you craft successful TikTok advertising campaigns. The Digipeak team has acted as an ad trend expert and discovered over half a million TAUs, having done hundreds of TikTok ads for an e-commerce brand. TikTok ads are still relatively new and can open up enormous potential for e-commerce store owners. It has unique targeting capabilities and compared to other platforms, the CPMs are quite low. The only thing you need to have for success on this platform is one thing—a professional guide. At Digipeak TikTok Advertising Agency, while we are disciplined and professional, we are also very creative and flexible. Thanks to this wonderful concoction, our team is able to launch outstanding and performance based ad campaigns. Our advertising team has supported many successful brands in the industry, and will be happy to write the success story of your e-commerce brand, too!
Frequently Asked Questions About TikTok Ads
Plan Your Online
Meeting Now!
Digipeak is a global digital marketing agency that provides 360° services to help your business grow. It offers brands PPC, SEO, Content Marketing, Branding Software, Social Media, and solution-oriented marketing services.
